Melesetnya projections due to cost efficiencies in the division of computer games and much larger than previously thought and the benefits achieved by the shareholders. Losses booked in earlier periods triggered by low corporate earnings. In the period was 7.21 trillion yen, Sony's revenue, 1.2 percent lower than projections.
A number of analysts, to boost revenue this year, the CEO of Sony, Howard Stringer will rely on the recovery of global electronics demand. "Sony will probably focus on increasing sales this year," said Nobuo Kurahashi analyst at Mizuho Financial Group Inc. in Tokyo.
Nintendo Profit Meanwhile, producers of the world's largest video game, Nintendo Co., previously reported net income for a period of 12 months ended in March 2010 reached 200 billion yen, or about 2.1 billion U.S. dollars. Profit was down 13 percent compared to the previous period.
Company based in Kyoto, Japan, the states, the drop in profit was triggered by the declining sales of the Wii game console for the second year. However, Nintendo's management said, earnings in the current period is lower than the estimate among analysts who estimate the losses from Nintendo will reach 220 billion yen.
Decline in earnings was also due to lower revenues in that period amounted to 2.4 to 1.4 trillion yen. "Wii sales will probably drop to 18 million units, a decrease for the second kalinnya, after a decline in fiscal year 2009," said management.
Management also said that sales for the portable console, the DS, also not much different. This device achieved record sales in North America throughout the year. However, sales in Japan there is no change. In fact, sales in Europe dropped from third last year. (Cash / Herry Prasetyo, Dikky Setiawan)
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